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  • 1.  Calculating market value for a quid pro quo benefit

    Posted 10-13-2023 01:58 PM
    A co-worker wrote up an agreement with a local bank to be an athletic sponsor, and in return one of the benefits to the bank is "free entrance to one of our premier sporting events for all your employees & guests".

    Now I'm trying to figure out how to assess the value of that benefit so I can receipt this gift with an accurate QPQ. It's $7/ticket for all of our events, but since the agreement didn't state a total or max number of guests, how should we arrive at that number? If there are 50 bank employees, do we calculate based on 100 attendees?  My co-worker guesses that a max of 25 people will show up, but that seems like an arbitrary way to establish a value.  Is there a best practice here?

    Thanks!
    Gwen



  • 2.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-13-2023 02:14 PM
    It says "all your employees" plus guests.  You need to take the $7 and multiply that by the total number of employees - and then by 2 (1 guest each). It does not matter how many use the benefit - only how many CAN use the benefit.

    John H. Taylor 
    919.816.5903 (Cell/Text)

    Big Ideas; Small Keyboard





  • 3.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-16-2023 09:56 AM
    Edited by Alan Hejnal 10-16-2023 10:23 AM

    It's always harder to hunt this up than I expect, but there are specific provisions about benefits provided to employees or partners of organizations in return for charitable contributions.

     

    Essentially, if the benefit provided to each employee or partner would be considered insubstantial under the low-cost items, 2% rule, or membership benefits exceptions, they can be disregarded entirely.  Otherwise, the benefits must be disclosed, but no value needs to be provided.

     

    This is 26 CFR § 1.170A-13(f)(9):

    (9) Goods or services provided to employees or partners of donors -

    (i)    Certain goods or services disregarded. For purposes of section 170(f)(8), goods or services provided by a donee organization to employees of a donor, or to partners of a partnership that is a donor, in return for a payment to the organization may be disregarded to the extent that the goods or services provided to each employee or partner are the same as those described in paragraph (f)(8)(i) of this section.

    (ii)   No good faith estimate required for other goods or services. If a taxpayer makes a contribution of $250 or more to a donee organization and, in return, the donee organization offers the taxpayer's employees or partners goods or services other than those described in paragraph (f)(9)(i) of this section, the contemporaneous written acknowledgment of the taxpayer's contribution is not required to include a good faith estimate of the value of such goods or services but must include a description of those goods or services.

    (iii)  Example. The following example illustrates the rules of this paragraph (f)(9).

    Example. Museum J is an organization described in section 170(c). For a payment of $40, J offers a package of basic membership benefits that includes free admission and a 10% discount on merchandise sold in J's gift shop. J's other membership categories are for supporters who contribute $100 or more. Corporation K makes a payment of $50,000 to J and, in return, J offers K's employees free admission for one year, a tee-shirt with J's logo that costs J $4.50, and a gift shop discount of 25% for one year. The free admission for K's employees is the same as the benefit made available to holders of the $40 membership and is otherwise described in paragraph (f)(8)(i)(B) of this section. The tee-shirt given to each of K's employees is described in paragraph (f)(8)(i)(A) of this section. Therefore, the contemporaneous written acknowledgment of K's payment is not required to include a description or good faith estimate of the value of the free admission or the tee-shirts. However, because the gift shop discount offered to K's employees is different than that offered to those who purchase the $40 membership, the discount is not described in paragraph (f)(8)(i) of this section. Therefore, the contemporaneous written acknowledgment of K's payment is required to include a description of the 25% discount offered to K's employees.

    My US$0.02 worth; the usual disclaimers apply.

     

    Good luck!

    Alan

     

    Alan S. Hejnal (he/him)

    Data Quality Manager

     

    SNAGHTML5cbfa34

     






  • 4.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-16-2023 04:38 PM
    Gosh, I'm not sure how to interpret these rules.

    In my example, the donor bank makes a gift of $10,000, and in return, each employee can receive 2 free tickets to a home game, for a total value of $14/employee.  $14 is less than $125 and 2% of $10,000 so does that mean:
    a - that the gift remains fully deductible and the contemporaneous written acknowledgment is not required to include a description or good faith estimate of the value of the free admission?, or
    b - I do need to calculate the value of # of employees x $14 and list this as a benefit in goods or services provided to the donor bank

    Does this answer change if another benefit of the sponsorship is 12 season passes, valued at $100/each?






  • 5.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-16-2023 04:58 PM

    Yes, the examples are unhelpful, because, as I read them, on is based on the low-cost items exception, and the others on the membership benefits exception, and neither on the 2% insubstantial benefits exception, so there's no real consideration of how the 2% limit is applied.

     

    I haven't been able to find anything that is illuminating in this regard, so you may need to consult counsel.  However, if you do decide that you need to include the benefit, it looks like you don't need to provide the overall value of the benefit.

     

    My US$0.02 worth; the usual disclaimers apply.

     

    Good luck!

    Alan

     

    Alan S. Hejnal (he/him)

    Data Quality Manager

     

    SNAGHTML5cbfa34

     






  • 6.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-19-2023 02:35 PM
    Thanks for that insight, Alan.

    I wonder, have any other of you in the community had this situation? How did you handle it?

    Thanks!






  • 7.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-19-2023 02:49 PM
    I think you are referring to the original question regarding a corporate donor receiving a benefit for every employee plus a guest, correct? The original post was not included here, so I wanted to confirm.

    This sort of proposal came up a few times at my previous employers (always, it seemed, in Athletics!). Each time, it was withdrawn after a conversation with advancement leadership. If I recall, the cost of managing and tracking the benefit (usually tickets) was deemed not worth the effort - with the potential of reducing the net value of the contribution too severely.

    So, to answer your question, I've fortunately never had to deal with this!

    John

    John H. Taylor
    Principal
    John H. Taylor Consulting, LLC
    2604 Sevier St.
    Durham, NC   27705
    919.816.5903 (cell/text)

    Serving the Advancement Community Since 1987







  • 8.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-19-2023 03:27 PM

    It is fraught.

     

    The tax code doesn't really provide much guidance for applying the 2% insubstantial benefit safe harbor in this case, for charitable contributions where the benefits are made available to the donor organization's partners or employees.

     

    The tax code does say that the donee doesn't need to provide a value for the benefit when acknowledging the gift, even if it doesn't fall under the de minimis exceptions, so that handles receipting.  Maybe there is guidance to the donor corporation about how they have to adjust the deductibility of their gift on their taxes, but, if so, I haven't seen it.

     

    Since we (CASE) have hitched our counting to deductibility, it's not really clear whether we have to value the benefit for our own internal recording and gift counting, even if we don't have to provide an FMV to the donor.  There are some cases where we have to determine the value for something that we don't share with the donor, like the value of a gift of property.  In this case, would we follow the same principle as we do for gifts to individuals, where we do need to report the FMV, i.e. calculate the value of everything to which employees are entitled, regardless of whether the employees exercise those benefits?

     

    As John says, there is the management issue at the most basic level.  How do employees get their tickets?  Are we making sure that an individual employee is only receiving their allowed number of tickets?  How many tickets did we give out?  What was the cost to the organization of providing those benefits, and did this initiative benefit the institution financially, apart from whatever good will might have been generated?  And there is the counting question, whether that information about the number and value of the more-than-insubstantial benefits affect how we record the income and report the gift, if we don't base that on what the employees were entitled to exercise??

     

    I can see why some organizations might think twice about such an initiative.  And, in my admittedly limited number of institutions, I haven't had seen this sort of program myself.

     

    This reflection does suggest to me that complexity is reduced (somewhat) if benefits fall under the membership benefit exception or low-cost logo articles exception, where the value of the benefits can be ignored, and complexity is reduced if we can minimize management overhead (is giving a t-shirt easier to manage than giving tickets to different events?  Maybe, if you give it to the donor company and let them distribute the item!).

     

    Sorry that I don't have more useful information to offer.

     

    My US$0.02 worth; the usual disclaimers apply.

     

    Good luck!

    Alan

     

    Alan S. Hejnal (he/him)

    Data Quality Manager

     

    SNAGHTML5cbfa34

     






  • 9.  RE: Calculating market value for a quid pro quo benefit

    Posted 10-19-2023 03:53 PM
    We talked about shifting the CASE language away from strict IRS dictates. Especially considering that nonprofit donors do not claim deductions per se, and also due to the global nature of the new standards.

    While there are still references to the IRS in the new edition, the introductory pages of the new standards apply to all. So, in Section II, the Global Reporting Standards section under the Fundamentals section, the following statement is offered:

    "The value of the benefits or premiums the donor receives is a key factor in determining the amount of the actual gift.

    "For these types of gifts, report only the amount of the contribution that exceeds the value of benefits the donor receives from the institution in return for the gift."

    Having been involved in crafting the standards since the late 1980s, CASE wants us to do our best to count only the pure philanthropic amount of a donation by subtracting the estimated value of all benefits bestowed. While the IRS may not require a specific value in cases such as this, I believe that CASE would still want us to reduce the donation by fairly calculating the benefits awarded.

    John

    John H. Taylor
    Principal
    John H. Taylor Consulting, LLC
    2604 Sevier St.
    Durham, NC   27705
    919.816.5903 (cell/text)

    Serving the Advancement Community Since 1987