FundSvcs Community

I've been following the recent sponsorship threads and have a question that's related, but a bit different.

I reached out to last year's sponsors about renewing their partnership for this fiscal year. In response, one of our sponsors said they're considering renewing but it's dependent on whether we can provide a list of constituent contact information they can use for direct marketing. This is not something we would provide them due to our constituents' privacy.

I'm wondering if there's something marketing-related we can facilitate as a benefit that would have the same intended outcome as what they proposed. Included in the sponsorship is already their logo on our website, in our biweekly newsletter, on our racing livestream platform, and in printed materials for several events during the year. 

Has anyone received a similar request? Or do you have any ideas about what we might additionally be able to offer for marketing without getting into QPQ or paid advertisement? 

Thanks for your help! 

Heather

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Heather Socha
Director of Development
Green Mountain Valley School
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Hi Heather....

You mention QPQ, are you considering the sponsorships gifts?  Typically, for a sponsor you could send a message on their behalf; however, that, along with some of the other benefits you mentioned, could be considered QPQ for a gift.  Would these companies consider a straight-up sponsorship without a gift involved?

Terry Callaghan

Zuri Group

aasp Board

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Terry Callaghan
Zuri Group
terry@zurigroup.com
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Original Message:
Sent: 07-21-2023 10:05 AM
From:
Subject: Yet Another Sponsorship Question!

I've been following the recent sponsorship threads and have a question that's related, but a bit different.

I reached out to last year's sponsors about renewing their partnership for this fiscal year. In response, one of our sponsors said they're considering renewing but it's dependent on whether we can provide a list of constituent contact information they can use for direct marketing. This is not something we would provide them due to our constituents' privacy.

I'm wondering if there's something marketing-related we can facilitate as a benefit that would have the same intended outcome as what they proposed. Included in the sponsorship is already their logo on our website, in our biweekly newsletter, on our racing livestream platform, and in printed materials for several events during the year. 

Has anyone received a similar request? Or do you have any ideas about what we might additionally be able to offer for marketing without getting into QPQ or paid advertisement? 

Thanks for your help! 

Heather

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Heather Socha
Director of Development
Green Mountain Valley School
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