Our advancement office would like to begin texting both alumni and donors. I realize constituents need to opt in to receiving text messages. I have two questions related to opt-ins.
First, for those who text both alumni and donors, do you have a separate opt-in for text solicitations?
Second, when someone opts in, are they opting in only for the phone number they are providing? Our current database doesn't allow for opt-out/opt-in coding at the phone number level. I'm wondering if we'll need to maintain a separate database of numbers that have opted in.
Thanks in advance for any feedback you can provide.
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Allison Erickson
Senior Director - Advancement Services
The NMU Foundation
alericks@nmu.edu------------------------------