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I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha

We use Blackbaud Target analytics for data appends, including emails. We do that because we use Blackbaud CRM as our CRM systems, so it's an easy process. Blackbaud does the validation and contacts the constituents on our behalf before we get the new emails from them.

I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha

I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha

I've used Blackbaud Target Analytics for email appends in the past, but we did not have great results and it created a fair amount of data issues. This was probably 6 or 7 years ago, so hopefully it's improved since!  Regardless, I recommend that if you do import the appended data, ensure the email addresses are clearly marked so that you're easily able to identify which addresses came from an appended source/may not be reliable.  

I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha

Jaimie, thanks for the response and note to clearly source the appended emails. Previously, we entered "vendor" as the source but we will be more specific in the source code to easily identify emails from each append. Thanks again.

LaKiesha

I've used Blackbaud Target Analytics for email appends in the past, but we did not have great results and it created a fair amount of data issues. This was probably 6 or 7 years ago, so hopefully it's improved since!  Regardless, I recommend that if you do import the appended data, ensure the email addresses are clearly marked so that you're easily able to identify which addresses came from an appended source/may not be reliable.  

I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha

Jaimie, thanks for the response and note to clearly source the appended emails. Previously, we entered "vendor" as the source but we will be more specific in the source code to easily identify emails from each append. Thanks again.

LaKiesha

I've used Blackbaud Target Analytics for email appends in the past, but we did not have great results and it created a fair amount of data issues. This was probably 6 or 7 years ago, so hopefully it's improved since!  Regardless, I recommend that if you do import the appended data, ensure the email addresses are clearly marked so that you're easily able to identify which addresses came from an appended source/may not be reliable.  

I'm curious to hear how other development teams approach the analysis, validation, and integration of email append results. Specifically, I'd appreciate insights on the following:

• Which vendor(s) do you use to append emails in your database? Why or any specific reasons?
• How frequently do you perform email appends?
• What kind of matching logic and confidence scoring do you apply to evaluate appended emails?
• What validation steps do you take before loading appended emails into your database?
• Do you rely on any third-party tools or internal scripts for verification (e.g., syntax validation, domain checks, deliverability scoring)?
• How do you handle duplicates, mismatches, or low-confidence matches?
• Do you load appended emails directly into your CRM or marketing platforms, or do you use a staging/QA process first?
• Have you implemented any QA (quality assurance) workflows or audit trails that have proven especially effective?
• Are there any lessons learned or best practices you'd be willing to share from your experience?

Whether you respond to all or just a few, I'd love to hear how others are handling this process. Thanks in advance!

LaKiesha