Same as what John says below. Our gift agreements in such a situation refer to the naming policy, which outlines the various approvals as well as remediation steps if necessary. If a donor wanted to see it all in one document, I’d engage in some education rather than water down either by combining them.
-jsg
_____________________
Joshua S. Greenbaum 09B, Executive Director
Advancement Information Services
Emory University, Advancement & Alumni Engagement
1762 Clifton Road, Office 1456, Atlanta, GA 30322
Office: (404) 712-2020, Fax: (404) 727-4876
josh.greenbaum@emory.edu<mailto:
josh.greenbaum@emory.edu>
From: Advancement Services Discussion List <
FUNDSVCS@LISTSERV.FUNDSVCS.ORG> On Behalf Of John Taylor
Sent: Thursday, March 28, 2019 2:41 PM
To:
FUNDSVCS@LISTSERV.FUNDSVCS.ORG
Subject: Re: [FUNDSVCS] Facility Naming & Gift Agreement
Typically, gift agreements do not need to be approved by the Board. Facility naming, however, often must be approved by a separate body that may include the Board. Therefore, much more often than not a facility naming agreement is separate from a gift agreement. One deals with the money and the other with the name.
John
John H. Taylor
Principal, John H. Taylor Consulting
2604 Sevier St.
Durham, NC 27705
johntaylorconsulting@gmail.com<mailto:
johntaylorconsulting@gmail.com>
919.816.5903 (cell/text)
Serving the Advancement Community Since 1987
On Thu, Mar 28, 2019 at 2:35 PM Sarah Barclay <
sbarclay@csusm.edu<mailto:
sbarclay@csusm.edu>> wrote:
I’m looking for justification as to why a gift recognition agreement (ie: document that details the potential naming of a facility with the “if your name turns to mud” clause) should be separate from a gift agreement (document that outlines area of support, pledge payment schedule, etc). This is our current practice and is being called into question by a donor who would like to see them on one document.
By including the naming guidelines & “out clause” in the gift agreement, are you establishing a quid pro quo?
I’ve read campus policies that refer to a “naming agreement” as if it is a separate document, and I’ve also read some gift agreements that include the naming guidelines and “out clause.”
If you could share why your campus does it one way or the other, that would be helpful.
Thank you!
Sarah Barclay | Donor Relations Coordinator
University Advancement
California State University, San Marcos
760.750.7305
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