In my opinion, the default is per the donor's stated payment schedule or preference (monthly, quarterly, semi-annually, or annually). Once that schedule has lapsed, the reminders should go out at least annually.
Annual giving pledges follow a different schedule as defined by that department. Those are all across the board but often begin with a 30-60-90 day frequency.
Electronic reminders are great! But should only be sent with a donor's consent.
John
John H. Taylor
Principal
John H. Taylor Consulting, LLC
2604 Sevier St.
Durham, NC 27705
919.816.5903 (cell/text)
Serving the Advancement Community Since 1987
Original Message:
Sent: 12/11/2023 9:42:00 AM
From: Andrea White
Subject: Pledge Reminder Frequency
How often is everyone sending pledge reminders? Is anyone sending reminders electronically?
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Andrea White
Rochester Regional Health Foundations
andrea.white@rochesterregional.org
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