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  • 1.  Email Application

    Posted 11-08-2022 12:16 PM

    Good afternoon,

     

    I have a quick question, what email platforms do you use to communicate with donors? Does anyone have good recommendations? Can you give me some  pros and cons and if possible, could you share who sends the emails out? Is it  Advancement Services or Communications/ or Stewardship or Annual Giving or IT?

     

    We use BBIS and are looking for best practices in this area.

     

     

    Thanks for any assistance! 

     

     

     

     

    LogoDescription automatically generated

    Adriana Bitoun

    Executive Director, Strategic Advancement Resources

     

    U.S. NAVAL ACADEMY

    ALUMNI ASSOCIATION & FOUNDATION

    274 Wood Road

    Annapolis, MD 21402

     

    p. 410-295-4150
    c. 562-805-8815

              

     

     



  • 2.  RE: Email Application

    Posted 11-09-2022 08:48 AM
    Hi Adriana,

    We recently switched over to Emma. Here are some of the pros from my perspective: a) easy to get started as they provide many templates for you to customize so you don't have to start from zero, b) good onboarding, support and in-product help, c) different plan options that allow for flexibility, d) sufficient number and types of roles that provide intuitive workflows, e) calendaring feature that helps with overall institutional management of outbound emails, f) easy-to-use and understand group creation, list imports and segments, g) helpful post-email campaign summaries and analytics, h) and likely more. I hope this is helpful as you review/evaluate the other providers. You can also contact me if you have any specific questions that I may be able to assist with.  

    Best, Ryan

    ------------------------------
    Ryan Elliott
    Associate Vice President, Adv Services & Ann Givin
    Webster University
    relliott@WEBSTER.EDU
    ------------------------------



  • 3.  RE: Email Application

    Posted 11-09-2022 09:38 AM

    Thank you Ryan,

     

     

    This is absolutely helpful, I am presenting the different options to our communications team and your response is spot on.

     

    I will probably contact you with questions once they delve into the  summary I will present. I have not heard of Emma but I'll look into it.

     

     

     

     

    LogoDescription automatically generated

    Adriana Bitoun

    Executive Director, Strategic Advancement Resources

     

    U.S. NAVAL ACADEMY

    ALUMNI ASSOCIATION & FOUNDATION

    274 Wood Road

    Annapolis, MD 21402

     

    p. 410-295-4150
    c. 562-805-8815